You have to find newer ways to work together & collaborate: Raji Ramaswamy

In a Q&A, CEO of Contract Advertising, along with her boss Tarun Rai, who is South Asia CEO of J Walter Thompson, highlights her for the WPP-owned agency

Raji Ramaswamy took over as chief executive officer of Contract Advertising in July last year. Part of the WPP group, Contract began as the second agency of J Walter Thompson in India thirty years ago and it has grown and evolved since then while continuing to be a part of the group. In this interview with Viveat Susan Pinto, Ramaswamy along with her boss Tarun Rai, who is South Asia CEO of J Walter Thompson, highlights her priorities for the agency. Edited Excerpts:

Where do you see Contract a few years from now?

Ramasawamy: Contract is poised for