Odisha hoteliers ask for tourism marketing plan before lifting lockdown

An announcement of a robust tourism policy laced with incentives can be a major impetus for tourism infrastructure in the state, say hotel guild

Hoteliers in Odisha have called upon the state government to prepare a marketing plan before it eases a lockdown to contain the coronavirus outbreak.

“The plan can be rolled out instantly without wasting any time. This shall be short-term and long-term. Major thrust areas are to be domestic, Indian corporates with proper guidelines and various incentives for MICE (Meetings, Incentives, Conferences & Exhibitions) segment. All Odisha based corporates can be given directives to hold their meetings, seminars, conferences and dealers meet inside the state for the next two years”, JK Mohanty, chairman, Hotel & Restaurant Association of Odisha (HRAO) said