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Tamil Nadu traders boycott Vivo over lower margins, unfair trade practices

The monthly turnover of Vivo from Tamil Nadu market is around Rs 1 billion

Vivo V9
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Vivo V9 Photo: Amazon

Gireesh Babu Chennai
A section of mobile phone retailers and distributors outside Chennai, in Tamil Nadu, are boycotting Chinese mobile phone brand Vivo alleging that the company has reduced the margins and engaging in other unfair trade practices. The protest comes at a time the company has launched a new smartphone V9.

The Tamil Nadu Consumer Products Distributors Association (TNCPDA), which has boycotted V9, launched on March 23 in India, is also gathering support from the traders in neighbouring states of Karnataka, Kerala, Telangana, Andhra Pradesh and the Union Territory Puducherry. The organisation has invited traders from these states to join the protest meet they