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With baadshah back as Pathaan, here is what drives Brand Shah Rukh: Love

If the last few years dented his persona, Pathaan has shown it was just a fleeting phase

Bollywood actor Shahrukh Khan addresses his fans on his 50th birthday celebration outside his residence, Mannat in Mumbai on Monday, November 2, 2015 PTI Picture
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The film has since gone on to collect Rs 543 crore at the global box office, and the cash registers are still ringing

Akshara Srivastava New Delhi
On January 25, Hindi cinema witnessed something that can only be described as stupefying. Pathaan, starring Shah Rukh Khan, Deepika Padukone, John Abraham, and Dimple Kapadia, opened to Rs 57 crore, the highest-ever opening in Hindi cinema.
 
The film has since gone on to collect Rs 543 crore at the global box office, and the cash registers are still ringing.
 
All of it points to one thing: The baadshah of Bollywood is well and truly back. Five years after his last appearance on the big screen, this was a fitting welcome for the superstar.
 
It has been

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First Published: Jan 31 2023 | 4:31 PM IST

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