 "Illustration by Binay Sinha")
They are out there. They are eligible. They could definitely benefit. But who are they and how can they be tracked down in urban jungles? For Ayushman Bharat, the ambitious national health protection scheme, it has been a challenge to identify urban candidates, but now it’s hit upon the idea of tapping into the huge employee base of companies like Amazon, Walmart-owned Flipkart, Uber and the like to reach those who qualify for its Rs 500,000 per annum health cover.
Ayushman Bharat has identified a total of 21 potential private companies, many of them funded by foreign investors,
