You are here: Home » Economy & Policy » News
Business Standard

Indian PC market delivers another strong quarter, grows 27% in Q4CY20

e-Learning and remote working boosts notebook and laptop sales, says IDC

Topics
e-learning | personal computer | personal computer market

BS Reporter  |  Mumbai 

Work from home, computer, laptop, PCs, office desk
The calendar year 2020 ended as the biggest year for notebooks with 7.9 million unit shipments during the year

Demand from and remote working gave a boost to the notebooks and laptop segment of the market in India in 2020. The calendar year 2020 ended as the biggest year for notebooks with 7.9 million unit shipments during the year. Notebook shipments grew by 6 per cent in 2020, said the International Data Corporation (IDC) Worldwide Quarterly Personal Computing Device Tracker.

If one excludes the mega ELCOT deal, notebooks witnessed an impressive 34.3 per cent YoY growth this year, said IDC. Had the industry not been challenged by the component shortages, notebook shipments could have been much higher during the year. Contrary to this, desktop shipments saw a decline of 33.2 per cent in 2020 as companies reduced their spending on fixed computing devices and preferred mobile devices to manage their operations remotely. This led to a 6.4 per cent decline for the overall PC market in 2020.

market included desktops, notebooks and workstations. IDC stated that 2.9 million PCs were shipped in Q4CY20 (Oct-Dec), with notebooks growing 62.1 per cent YoY to contribute more than three-fourths of total shipments. The growth driver continues to be the demand from and remote working, leading to a 74.1 per cent and 14.1 per cent annual growth in the consumer and enterprise segments, respectively. For Q4CY20, PC shipments grew by 27 per cent year-on-year, said data from the IDC.

“The massive demand in the consumer segment driven by online learning led the exceptional performance of notebooks. Likewise, gaming notebook PCs were one of the fastest-growing categories, further proof of the growing importance of gaming in the country,” said Bharath Shenoy, Market Analyst, PC Devices, IDC India.

Commenting on the ongoing momentum of notebooks, Shenoy added: “The market saw demand across the price bands and concluded the biggest fourth-quarter shipments for notebooks in India. However, the severe supply challenges for entry-level CPUs and panels restricted the growth, as supply remains much lower than the current demand in the country.”

In terms of vendors, replaced for the top position in the overall PC market, as its shipments grew 57.1 per cent in 4QCY20 on an annual basis. The vendor also led the commercial segment with a share of 32.7 per cent resulting in 15.2 per cent annual growth a despite decline in the commercial segment during Q4CY20. Dell’s consumer shipments registered growth of 159.1 per cent YoY and maintained the lead for the second position in the category.

Inc. secured the second position with a 26.7 per cent share with 8.8 per cent y-o-y growth in Q4CY20. remained the leader for the full year of 2020. Also, HP maintained its lead in the consumer segment as its shipments grew 47.3 per cent from the same quarter a year ago. However, supply constraints restricted its growth in the commercial segment.

Lenovo slipped to the third position as its share dropped to 18.4 per cent in Q4CY20 from 21.7 per cent in 3Q20. Strong momentum in its SMB and consumer segments helped the vendor to register 3.7 per cent y-o-y growth in Q4CY20.

Acer Group retained the fourth position with an 8.5 per cent market share in 4Q20. However, the vendor registered an 11 per cent decline in its overall shipments, mainly because of its heavy reliance on desktops, which fell 36.9 per cent from the same time a year ago.

ASUS maintained the fifth position with a share of 6.4 per cent as it grew an impressive 183.6 per cent in Q4CY20. Its VivoBook 15, VivoBook 14 and TUF Gaming models continued to be the frontrunner in its growth. Also, a balanced portfolio in the online and offline channels helped the brand to sustain this growth.

Commenting on the future outlook, Jaipal Singh , Associate Research Manager, Client Devices, IDC India said: “2021 will give another opportunity to the vendors to leverage the missed prospects due to supply constraints in 2020. So far, consumer demand does not seem to be abating anytime soon, and enterprises also continue to place fresh orders. Additionally, many government education deals are under discussion which can set a strong foundation for 2021. However, if the current supply challenges continue for some more months, it can offset the ongoing demand to some extent. Availability of the devices will not only be critical for the category growth but will play an important role in the expansion of the market in the country.”

Dear Reader,


Business Standard has always strived hard to provide up-to-date information and commentary on developments that are of interest to you and have wider political and economic implications for the country and the world. Your encouragement and constant feedback on how to improve our offering have only made our resolve and commitment to these ideals stronger. Even during these difficult times arising out of Covid-19, we continue to remain committed to keeping you informed and updated with credible news, authoritative views and incisive commentary on topical issues of relevance.
We, however, have a request.

As we battle the economic impact of the pandemic, we need your support even more, so that we can continue to offer you more quality content. Our subscription model has seen an encouraging response from many of you, who have subscribed to our online content. More subscription to our online content can only help us achieve the goals of offering you even better and more relevant content. We believe in free, fair and credible journalism. Your support through more subscriptions can help us practise the journalism to which we are committed.

Support quality journalism and subscribe to Business Standard.

Digital Editor

First Published: Thu, February 18 2021. 14:11 IST
RECOMMENDED FOR YOU
.