TDSAT quashes Trai's predatory pricing rule, analysts say it's too late

With over 250 million subscribers, Jio has achieved a subscriber market share that it was looking at. The TDSAT order will hardly change the market dynamics, say analysts

The Telecom Disputes Settlement and Appellate Tribunal (TDSAT) on Thursday set aside sector regulator Trai’s rule on predatory pricing for lack of transparency in the guidelines determining market share and rates of services. 

While some analysts said the TDSAT order was a substantive relief to incumbents Bharti Airtel and Vodafone Idea, others pointed out it was too late. “Reliance Jio already has over a 40 per cent market share in the B and C circles. Even in metros, its market share is close to 30 per cent. With over 250 million subscribers, Jio has achieved a subscriber market share that it