UP's new tourism policy likely to attract Rs 10K-crore investments

Moreover, the Yogi Adityanath government has launched a campaign to promote rural tourism to boost rural income and integrate the countryside in the state's tourism blueprint

The Uttar Pradesh government is drafting a new five-year tourism policy that may attract investments of Rs 10,000 crore, officials said.

The proposed policy is aimed to set up a world-class tourism infrastructure, create mass employment opportunities, and attract big-ticket private investments. The policy will align with the state’s target of becoming a trillion-dollar economy by 2027.

“We are in the process of formulating the new tourism policy, which will provide a host of incentives to the private sector and will have a liberal approach for attracting investment,” UP Tourism Principal Secretary Mukesh Kumar Meshram told Business Standard.

The new policy will be