Yogi govt to host MSME Summit, aims to give CM's pet ODOP project big push

Designed to promote traditional industries and spur local economy, One District, One Product (ODOP) scheme seeks international branding

The Yogi Adityanath government is preparing to host an MSME Summit in the state to boost the Micro, Small and Medium Enterprises (MSME) sector and as a corollary to the UP Investors Summit 2018.

The MSME Summit aims at propelling Adityanath’s flagship ‘One District, One Product’ (ODOP) scheme on a big scale for international branding and marketing of the theme. Launched in January 2018, ODOP seeks to promote traditional industries synonymous with the respective districts of UP to spur local economy and create jobs.

MSME sector is the backbone of UP’s industrial landscape and contributes 60% to its annual