Business Standard

How Brand Elon Musk might impact Brand Twitter: Will the bird get shriller?

With a free speech absolutist at the helm, concerns over what exactly it will translate into


Elon Musk has big plans for the social media site, starting from opening up the algorithm, just like he did with Tesla, and cracking down on bots.

Akshara Srivastava New Delhi
The announcement came late Monday evening – and broke the internet. Elon Musk, the world’s richest man, had bought microblogging site Twitter for a neat $44 billion.

The little blue bird, which is known to take on many avatars depending on the mood, leanings and interests of who it is chirping for, went into overdrive. While some Twitter users flooded the site with memes and humorous takes on the move, the deal also had a fair share of critics. One user asked Musk to also take over IRCTC — the Indian Railway Catering and Tourism Corporation, to speed it up.

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First Published: Apr 26 2022 | 9:47 PM IST

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