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Sony loses $20 bn in market value on Microsoft's Activision Blizzard deal

The blockbuster acquisition escalates Microsoft's spending spree to secure intellectual property assets for its Xbox Game Pass service, wiping $20 billion off Sony's valuation in a day.

Photo: Bloomberg
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Photo: Bloomberg

Takashi Mochizuki and Vlad Savov | Bloomberg
Sony Group Corp. shares fell 13% in Tokyo on Wednesday, their biggest drop since October 2008, after PlayStation rival Microsoft Corp. announced a $69 billion deal to acquire games publisher Activision Blizzard Inc.

The blockbuster acquisition escalates Microsoft’s spending spree to secure intellectual property assets for its Xbox Game Pass service, wiping $20 billion off Sony’s valuation in a day. The push to attract paying subscribers with an overwhelming portfolio of games challenges Sony’s traditional console business model that relies on high-profile exclusive titles and hardware sales. Games and network services account for about 30% of Sony revenue.

Microsoft announced