This blockchain-based tool can tell you whether you're buying fake product

Blockchain can actually ensure that the delivery of food is completely transparent across the supply chain, said Devery founder

Devery is an Australian company that uses blockchain to create a product verification tool. By ensuring the products’ authenticity, it allows ecommerce players and other businesses to know whether their supply chain is secure. The company recently concluded a successful ICO, reaching their hard cap in 17 seconds.

For this interview, I sat down with Devery’s founder and CEO, Andrew Rasheed. Rasheed has been heavily involved in the ecommerce space, founding several stores on Amazon and Shopify and creating the first Ethereum-only online store, Ethstall. Here are some highlights from our conversation.

How did you find the idea for Devery?
 

It came