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Why tobacco companies are paying to tell you smoking kills

Matthew Myers, president of the Campaign for Tobacco-Free Kids said ads would be less effective than intended because fewer people read newspapers and watch television

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Tobacco Companies

Sapna Maheshwari | NYT 

The biggest tobacco companies in the United States will start running prime-time television commercials and full-page ads in national newspapers on Sunday — but the campaign is unlikely to spur enthusiasm for their products. “More people,” one ad says, “die every year from smoking than murder, AIDS, suicide, drugs, car crashes, and alcohol, combined.” Another reads: “Cigarette companies intentionally designed cigarettes with enough nicotine to create and sustain addiction.” Each ad starts by noting that Altria, R J Reynolds Tobacco, Lorillard and ...

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First Published: Sun, November 26 2017. 00:07 IST
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