You are here: Home » Lifestyle » News
Business Standard

What to expect at the country's biggest art event, India Art Fair 2020

In a depressed market, the Indian art world's big annual event will play safe instead of cutting-edge, pretty rather than zany

Topics
India Art Fair | Weekend Reads

Kishore Singh 

Marcel Dzama’s Ain’t Gonna Get Out of this World Alive. Courtesy: Marcel Dzama / David Zwirner
Marcel Dzama’s Ain’t Gonna Get Out of this World Alive. Courtesy: Marcel Dzama / David Zwirner

Ai Weiwei’s ode to climate change, an iron sculpture based on deceased tree roots from Brazil, might be the gawking point that Damien Hirst’s dots or Marc Quinn’s bloodied fibre-glass head were in previous editions, but 2020 is going to be less about shock-and-awe than about sales. Provocative works might capture eyeballs, but converting footfalls into rupees is the big challenge when the economy is sliding, and India is looking less like the powerhouse it was touted to be. Safe is being preferred over shocking, even as the annual jamboree of the art world, all bells and whistles, has settled into an annualised stupor.

TO READ THE FULL STORY, SUBSCRIBE NOW NOW AT JUST RS 249 A MONTH.

SUBSCRIBE TO INSIGHTS

What you get on Business Standard Premium?

  • icon Unlock 30+ premium stories daily hand-picked by our editors, across devices on browser and app.
  • icon Full access to our intuitive epaper - clip, save, share articles from any device; newspaper archives from 2006.
  • icon Curated newsletters on markets, personal finance, policy & politics, start-ups, technology, and more.
  • icon Pick your 5 favourite companies, get a daily email with all news updates on them.
  • icon 26 years of website archives.
  • icon Preferential invites to Business Standard events.

OR


Subscribe to Business Standard Premium

Exclusive Stories, Curated Newsletters, 26 years of Archives, E-paper, and more!

Insightful news, sharp views, newsletters, e-paper, and more! Unlock incisive commentary only on Business Standard.

Download the Business Standard App for latest Business News and Market News .

First Published: Fri, January 03 2020. 21:55 IST
.