While proposals in the interim Budget should benefit multiple sectors, consumption-oriented themes both in rural and urban markets are stand to gain the most. Assured income for small farmers, focus on rural roads and interest subvention, as well as ongoing schemes for electrification, housing and rural employment, are positives for rural consumption. Tax rebate for individuals having income up to Rs 5 lakh and real estate tax breaks should help give a fillip to urban consumption. Given the tilt towards spending both on the staple and discretionary segments, we have identified 10 stocks with significant rural exposure in the auto,

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