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Life insurance sector to see green shoots in medium to long-term: Edelweiss

With an uncertainty over cash-flows in focus, a goal-based financial planning has become a priority area for many families and insurance as a product category has seen a spurt in demand

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Among others, the life insurer sector is building automated customer engagement models and structures to increase digital connect.

Press Trust of India New Delhi

4 min read Last Updated : Jun 19 2020 | 7:02 PM IST

The growth of the life insurance industry is likely to be muted in the short term but will be back to normal levels in the medium and long term amid growing awareness for insurance cover in the wake of Covid-19, according to Edelweiss Tokio Life Insurance.

The coronavirus outbreak and subsequent lockdown led to sluggish business activities across sectors including the life insurance industry, Edelweiss Tokio Life Insurance MD and CEO Sumit Rai said.

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"Over the last two months of

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