Online brokerages see uptick in new investors even as markets crash

Ease of account opening due to e-KYC, tempting valuations after the market crash, work-from-home and SBI Card mega IPO are reasons for the spurt

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Illustration: Binay Sinha

Sai Ishwar Mumbai
Online brokerages are witnessing an uptick in new client registrations despite the meltdown in the market. Most leading players say additions over the past one month have been as much as 80 per cent higher than their past monthly average. Ease of account opening thanks to e-KYC, tempting valuations after the market crash, work-from-home directives and mega IPO of SBI Cards are some of the reasons cited by broking houses for the spurt in account openings.

Zerodha, India's largest brokerage firm in terms of clients, says it has had an 80 per cent jump in average monthly new client additions

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First Published: Mar 19 2020 | 6:28 PM IST

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