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Australian Open enters into strategic technology partnership with Infosys

IANS  |  Sydney 

Tech major on Monday announced a strategic three-year partnership with the to enhance digital experience of the tennis tournament.

As the Digital Innovation of the Australian Open, will leverage its expertise in emerging technologies like Big Data and analytics, as well as virtual and augmented reality, to provide unique, innovative and engaging experiences for fans.

"We have long understood the importance of using data and insights to improve connections with our fans, players, coaches and the rest of the tennis community and we look forward to working with to change the way we all experience our great sport in the future," Craig Tiley, Tournament Director, Australian Open, said in a statement.

"We're really excited about the opportunity to showcase how can enhance the boundaries of this tournament, to change the way the is watched, analysed and played," added Salil Parekh, at Infosys.

The is a tennis tournament held annually in January in Tickets for the tournament will go on sale on October 9.

Infosys is also the technology to the (ATP) till 2020.



(This story has not been edited by Business Standard staff and is auto-generated from a syndicated feed.)

First Published: Mon, September 10 2018. 15:30 IST