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Analytics for business optimisation, growth

Those who apply statistical techniques to derive insights would be the future success stories

business, growth, income, strategy, start-up, work, investment
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Illustration: Ajaya Mohanty

Ganesh Natarajan
The challenge business leaders face in determining the level of investment to be made in analytics is that they are often unable to ask the right questions in a fast-evolving space. As a famous quote goes, “If you don’t know where you are going, any road will get you there”. In a digital world, the winners would be those who know what questions will give them sustainable competitive advantage in the future and shape the solutions they demand and get. Getting analytics right is the key to successful digital transformation of business.

The most often asked question from the leadership
Disclaimer: These are personal views of the writer. They do not necessarily reflect the opinion of www.business-standard.com or the Business Standard newspaper