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TRAI pulls up Dish TV; seeks compliance with new regulatory framework

TRAI Chairman R S Sharma had said consumer choice and consumer interest are non-negotiable

Press Trust of India  |  New Delhi 

Dish TV
Representative Image

Telecom regulator has directed Dish TV to comply with the provisions of the new framework for broadcasting and services, acting on consumer complaints pertaining to the operators' specific offering and helpline.

TRAI, which has promised strict action against those and direct-to-home (DTH) players who are found violating its new tariff order and regulatory regime, had earlier this week also pulled up Bharti Telemedia on similar grounds.

As per complaints, the DTH operator "is forcefully offering a bouquet of free-to-air channels with no choice to subscribers and without their consent", the (TRAI), which is also the broadcast regulator, said in a directive on its website.

"This is in addition to the channels opted by the subscribers and the following message is being displayed: This is a free to air bouquet at no extra charge. If you have selected any pay channel, then this bouquet will not impact your NCF (network capacity fee)," said.

It added that most of the times, the consumers are not able to contact the toll-free number of Dish TV to express their grievance.

"Now, therefore, the authority, in exercise of its power, directs to resolve the issues... and report compliance within five days from the date of issue of this direction," said in its directive issued Wednesday.

TRAI R S Sharma had earlier said that the regulator will shortly begin "audit" of and other IT systems of

Sharma had said consumer choice and consumer interest are "non-negotiable" and "cannot be compromised" and that companies not adhering to rules will have to face the consequences.

First Published: Thu, April 25 2019. 14:25 IST