Newsmaker: CBFC chief Prasoon Joshi, one of everyone's own

Became familiar sight in BJP offices as the party began to conceive its 2014 general polls campaign

The advertising fraternity will vouch he is “our man”; Bollywood thinks he is one of its own; now it appears Indian politics has also come to believe he is “one of us”. It is no wonder, then, everyone has such high expectations from 45-year-old Prasoon Joshi, chairman of McCann Asia Pacific, and CEO and chief creative officer of McCann India, who was appointed chairperson of CBFC late last week. 

“The Central government is pleased to appoint Shri Prasoon Joshi as chairperson of the Censor Board of Film Certification (CBFC) for a period of three years or until further orders, whichever