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ICC Cricket World Cup reaches 315 million viewers in first two weeks

Star India is showing the matches across its sports network

Urvi Malvania 

ICC Cricket World Cup 2019

The has seen 315 million viewers tuning to the network from across the country. According to the Broadcast Audience Research Council of India (BARC) data, television viewership for the tournament has been 182.7 million average impressions. While reach refers to the number of people who have seen the tournament for at least a minute, impressions refer to the number of people watching the tournament or a particular match at any given point during its telecast. Star India, the official broadcaster of all (ICC) events in the country, is showing the matches across its sports network.

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First Published: Fri, June 21 2019. 02:09 IST