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Meet Vivek Ranadive, the man who helped bring the NBA to India

Ranadive has made bringing the sport to his home country a core part of his identity as an owner, pitching it as a way to keep the NBA growing

Vivek Ranadive
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Vivek Ranadive

Sopan Deb | NYT
Vivek Ranadive, the controlling owner of US basketball team Sacramento Kings, is a true believer. He believes in data. He believes in “Civilization 3.0” — that the world is entering a stage of massive disruption and that cities are one of mankind’s 10 greatest inventions. He believes that he can make basketball the second most popular sport in India. He believes in gluten-free consumption, which he says “declutters your mind”. But more than anything, he believes in himself.

“This will sound corny, but when I wake up, the first thought I have is, ‘What can I do to make a