From Music to TV+, Arcade, and iCloud, the expanding universe of Apple apps

Apple has added more features to its music app. For TV, it is trying to create award-worthy content

In 2015, services contributed a shade over 10 per cent to Apple’s total global revenue. Today it accounts for a fifth of the company’s total revenue. While cloud services are a significant component of this growth, Apple has also delivered a better user experience by expanding its foray into music and TV.

Apple has been able to capitalise on its loyal customer base to expand its service potential and is now finding users outside its ecosystem too.

This is also the reason that most Apple events are now as much about services as products. Earlier this year, the company launched additional features