The upcoming 5G smartphone from Reliance Jio may be priced between Rs 8,000 and Rs 12,000, once it achieves broad coverage. A report by Economic Times (ET) said that the company may go for this pricing in order to attract a large number of 4G users.
Quoting a report by Counterpoint Research, ET said that the strategy is similar to the one used by the company with the JioPhone Next 4G, when it attracted mass users of 2G to shift to 4G services.
"The two-prong strategy will be key to Jio’s growth and extend its leadership in the 5G era