Viveat Susan Pinto
Viveat Susan Pinto
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Make room for elders, you kids
Chocolate & confectionery makers are targeting adults to widen consumption of their products
The advertisers' darling
Despite stiff competition from peers, actor Kareena Kapoor remains the most popular female brand endorser on television this season
More trouble for Adidas
Former company MD likely to file a legal notice against his former employers
We know, the faster we can deliver content the better: Lucas Watson
Interview with V-P, Global Sales and Marketing, YouTube
I see a desire among Indians to learn from what works: Charles Wright
Interview with Managing Director, Wolff Olins
Adidas ex-MD seeks Rs 12.7-cr dues, Rs 15-cr damages
Company to cut Reebok stores in India by a third I-T dept surveys its accounts
Volume growth continues in FMCG
March quarter saw robust sales growth but concern remains on margins, with price outlook uncertain
The advertisers' darling
Despite stiff competition from peers, actor Kareena Kapoor remains the most popular female brand endorser on television this season
IPG's moment of reckoning
IPG has consolidated its media agency operations in India
Make room for elders, you kids
Chocolate & confectionery makers are targeting adults to widen consumption of their products
Bates' Dheeraj Sinha quits
Sinha's resignation comes close on the heels of the announcement of a new CEO at the WPP agency
Nestle seals its position in baby foods with Pfizer arm buy
The acquisition highlights its focus on emerging markets
My job's to build confidence in teams to come up with ideas not tried before: Jonathan Mildenhall
Interview with V-P (global advertising strategy and creative excellence), Coca-Cola
India Inc puts its might behind innovations
Conglomerates such as the Tatas have shown that with a well-oiled system, innovations can be harnessed