Page 268 - Supplements

Lynch mobs of the gods

To convert non-believers to their cause or enforce adulation of their heroes & gods are running riot

Some great Indian summer escapes

Avantika Bhuyan takes you off the beaten track to discover the hidden surprises in this vast country

Hoping for an English turnaround

Indian batsmen will have to step out of their comfort zone in England to make an impression

Kabaddi, now second only to cricket

Once rural sport of kabaddi may now be behind only cricket in the popularity stakes

CHESS#1252

Asian Championships in Chengdu will qualify five players for the World Cup

Meet Vijay Nair, the man who spoke up against cyberstalking

Nair came out with his story, which highlighted how cyberstalking isn't as innocuous as it may seem

Chris Cornell: A voice with a glint of tragedy

He used his formidable vocal talents to question rather than exult

Jabong crunches the numbers on fashion

Customer insight drives the e-retailer to launch 'mood' stores, rethink the way it sells its wares

M&M aims at solution sales

Auto major is looking to cater to the entire value chain in farm equipment space

Campaign logic: A spirited call for timely action

PNB MetLife's new campaign gives a fun twist to a serious subject

Snippets: Mobile biometric pay

Size of the opportunity has been boosted by the greater availability of fingerprint sensors

Why design is important for venture capitalists

Organisations are turning to design thinkers to encourage innovation

The Strategist Quiz (#511)

The Strategist Quiz, May 18, 2017

ICICI Pru, SBI Life topple LIC from the top spot

Private insurers improve loyalty scores in the metros, go up the pecking order

Tata most valuable brand, Airtel at number 2

Tata group has held on to top spot, brand value dropped by 4% over 2016: Brand Finance India 2017

The making of Brand Nawaz

How a small-town theatre actor is navigating his way in the world of endorsements

How the game around sports is changing

While cricket still dominates Indian sports viewership pie, contribution of other sports is over 20%

Brands in the firing line

Cases of Kenstar, Snapdeal, Lloyd throw clues on what drives brands to up the ante on ads, promotion

OTT ecosystem must be different from that of TV: Nachiket Pantvaidya

The video spread on the Internet is not a geographic phenomenon but a psychographic one: Pantvaidya

Statspeak: Cyber scares

Two-thirds of businesses are unable to detect a cyber incident in real time