Page 278 - Supplements
Yamaha FZ25: Like a gazelle
Lightweight and super-agile, the FZ25 is the latest addition to the Yamaha stable
 "Yamaha FZ25: Like a gazelle")
Letstrack Plug & Play tracker: Get, set, track
The Letstrack Plug & Play tracker is a one-stop solution for tracking your car
 "Letstrack Plug & Play tracker: Get, set, track")
Gionee A1: All-round brilliance
Gionee's new offering couples a good camera with smart performance, writes Abhik Sen
 "Gionee A1: All-round brilliance")
Oral-B Pro 2000: Fitness regime for your teeth
If you have sore or inflamed gums, the gum care mode provides a soothing massage
 "Oral-B Pro 2000: Fitness regime for your teeth")
In the mind of a chess player
Jacob Aagaard, one of the world's best Grandmaster trainers, gave critical lessons about chess
 "In the mind of a chess player")
Breakfast at the Everest base camp
The easiest way to see the world's most famous mountain
 "Breakfast at the Everest base camp")
FCI versus NPC versus CCP
If you are a farmer in a video game called Real Life, FCI is your buyer of last resort
 "FCI versus NPC versus CCP")
Hot couture: It's all about practical fashion this summer
Saturated pastels and beautiful gossamers will make you turn to ethnic wear this summer
 "Hot couture: It's all about practical fashion this summer")
The 'other' artists
In principal, art making was initially centred around the two cities of Kolkata and Mumbai
 "The 'other' artists")
Pitching the Liva effect: Know Birla Cellulose's approach towards branding
How often does one buy clothes for an ingredient rather than the label it wears?
 "Pitching the Liva effect: Know Birla Cellulose's approach towards branding")
The Strategist Quiz (#505)
The Strategist Quiz, April 6, 2017
 "The Strategist Quiz (#505)")
Samsung, Sony and LG are some of the most trusted brands: TRA report
The Tatas appear to have weathered the storm
 "Samsung, Sony and LG are some of the most trusted brands: TRA report")
Automated driving
Ford is the leading company developing automated driving systems
 "Automated driving")
IoT paves way for consumer engagement in the real world: Avinash Jhangiani
IoT as a technology lends itself to customisation: Avinash Jhangiani
 "IoT paves way for consumer engagement in the real world: Avinash Jhangiani")
Hoteliers are now investing in technology to build better customer profiles
Delivering the right guest experience
 "Hoteliers are now investing in technology to build better customer profiles")
LG, Panasonic: Making in and for India
LG and Panasonic are looking to revive their fortunes in India by building local insights
 "LG, Panasonic: Making in and for India")
Answers to the Strategist quiz (#504)
Strategy Quiz (#504) answers
Wildcraft casts a wider net for customers
Wildcraft will expand its range of products, build brand awareness and visibility
 "Wildcraft casts a wider net for customers")
Imperfect IPL pitch: Sony scores on advertising table, some teams don't
Sony Pictures Network manages to get Rs 100-cr bump in advertising revenues in IPL 2017
 "Imperfect IPL pitch: Sony scores on advertising table, some teams don't")
Campaign logic: Simple solutions for simple problems
IDFC Bank's campaign for Aadhaar Pay builds a case for digital payments in a light-hearted manner
 "Campaign logic: Simple solutions for simple problems")