Blended Scotch
India set to become largest global scotch whisky market, says SWA chief
India is poised to become the largest global scotch whisky market in value and volume terms over the next few years, fuelled by competitive intensity, premiumisation and economic growth, Scotch Whisky Association Chief Executive Mark Kent CMG has said. Mark Kent also appreciated the rise of India's single malt whisky, saying the Scotch Whisky Association is looking for partnerships with them not only for export to the UK market but also to explore other global markets together. Noting the emergence of the Indian single malt category, some of which recently won several prestigious international accolades, the chief executive said he is going to speak with the Indian Malt Whiskey Association, as they share the same views on the importance of quality in manufacturing and working together. This is a significant opportunity for both the Indian and Scottish industries. There is an opportunity for Indian companies to boost exports of Indian single malt to the UK and forge partnerships for
 "India set to become largest global scotch whisky market, says SWA chief")
Tipping over tippling: Scotch consumption in India has doubled since 2020
In 2022, India became the world's leading Scotch export destination by volume
 "Tipping over tippling: Scotch consumption in India has doubled since 2020")
Does blended scotch still have a place for itself in the modern bar?
Blended Scotch combines malt whisky, either a single malt or many, with grain whisky
 "Does blended scotch still have a place for itself in the modern bar?")
