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Page 3 - Eveready
Eveready's second coming: Betting on core business success for FMCG play
The company's first FMCG diversification had taken place in 2006, when it forayed into the highly competitive mosquito repellent market with the launch of Eveready Poweron
 "Eveready's second coming: Betting on core business success for FMCG play")
Updated On : 24 Jan 2018 | 8:34 PM IST
Eveready enters confectionary biz; aims for 25% revenue from FMCG in 5 yrs
The company's foray into the confectionery business is with a fruit chew product, under the Jollies brand name
 "Eveready enters confectionary biz; aims for 25% revenue from FMCG in 5 yrs")
Updated On : 09 Jan 2018 | 1:28 AM IST
