 "Amazon India has 12 dedicated fulfillment centres across nine states in order to cater to the spurt in demand for bulky products | Photo: Bloomberg")
For Amazon India, the outcome of its 12-hour festival sale for ‘Prime members only’ came as a pleasant surprise. Senior company executives said most of its categories had sold more during the half-day marathon sale on Wednesday than they did on Day One of the sale last year. Interestingly, Prime membership itself was the most sought-after product.
Amazon’s Great Indian Festival sale for non-Prime members will start on Thursday and will continue till Sunday.
“Prime is the largest selling product. We saw a massive spike in people buying Prime as a product. The sale went up 10X,” said
Amazon’s Great Indian Festival sale for non-Prime members will start on Thursday and will continue till Sunday.
“Prime is the largest selling product. We saw a massive spike in people buying Prime as a product. The sale went up 10X,” said
