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Management & Marketing   Columnists 
 
Shyamal Majumdar: When MBAs aspire to become clerks 12-NOV-09
The server of State Bank of India (SBI) crashed last year when two million candidates applied for 20,000 clerical posts.
 
Madhukar Sabnavis: Challenging time for challengers 06-NOV-09
Pay-per-second billing has become the norm in mobile telephony today.
 
Bhupesh Bhandari: When the ads aren't good enough 05-NOV-09
Conventional wisdom suggests that life insurance is always sold and not bought in India.
 
Shyamal Majumdar: After flexi-time, flexi-benefits 29-OCT-09
A leading multinational company in India had an elaborate healthcare and insurance scheme for its staff as a part of its employee benefits plan.
 
Will the IIM global foray be easy? 28-OCT-09
The IIMs will have to reinvent themselves considerably if they are to compete with top B-schools internationally - both in terms of their faculty as well as their curriculum.
 
Shyamal Majumdar: New-age brain drain 15-OCT-09
A bewildering blizzard of email, phone calls, yet more email, meetings, projects, proposals and plans.
 
Shyamal Majumdar: India Inc's labour pains 01-OCT-09
A week ago, Roy George, the 46-year old HR head at automotive components firm Pricol, was beaten to death in his office by iron bar-wielding workers.
 
Kanika Datta: Handling management grievances 01-OCT-09
Associations with board-level representation may sound radical but they aren't such a bad idea.
 
'Are the professors at the IITs/IIMs underpaid?' 30-SEP-09
They are in comparison to their US counterparts, but there can be little doubt the performance parameters for them are a lot less stringent as well.
 
Chinese, made in India 21-SEP-09
When Ajay Gupta, promoter of Capital Foods, decided to sell instant noodles and soups under the brand name Ching’s Secret, many thought he wouldn’t be able to digest the diversification.
 
Bhupesh Bhandari: Are celebrities worth their price? 11-SEP-09
Purists will tell you that celebrity endorsement is nothing but lazy advertising.
 
The people era 07-SEP-09
Once upon a time the product was the hero; everything was focused on the product and its features.
 
Madhukar Sabnavis: Building brands Indian-style 07-AUG-09
Love Aaj Kal was the latest Hindi film release this weekend.
 
Shyamal Majumdar: 'Indicting' themselves 06-AUG-09
Blunders in CVs are common, and poor language skills are only a part of the problem.
 
The just-in-time talent solution 04-AUG-09
Downsizing.
 
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