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TVS Automobile Solutions revs up for the automobile aftermarket

With the acquisition of Mahindra First Choice, the subsidiary is driving its pan-India presence with tech solutions and tie-ups

automobile aftermarket industry, tech, sales
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The $175-million (around Rs 1,200 crore) company is targeting around $500 million (Rs 3,600 crore) in three years and plans to open one new franchisee every day in 2021-22

T E Narasimhan Chennai
The Rs 55,000-crore automobile aftermarket industry has been going through a transition. On the one hand, key players such as Mahindra & Mahindra and Carnation have moved out of the business; on the other, original equipment manufacturers (OEMs) such as Groupe PSA and Toyota are entering the business.

In between, the 12-year-old aftermarket service provider TVS Automobile Solutions Ltd (TVS ASL), in which the TVS group holds a 59.8 per cent stake, is trying to consolidate its position by building a strong technology solution and supply chain. The $175-million (around Rs 1,200 crore) company is targeting around $500 million (Rs