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Air Asia picks Kerala-based startup JIFFY.ai for Robotic Process Automation

JIFFY.ai has development centers in Silicon Valley, Thiruvananthapuram, Bangalore and Kochi

Air Asia
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The RPA adoption within AirAsia Group is led by select internal functions and departments in stages and will include innovative use cases to boost existing revenue optimisation

T E Narasimhan Chennai
Air Asia has collaborated with Thiruvananthapuram-based automation startup JIFFY.ai for implementing Robotic Process Automation.

AirAsia has appointed JIFFY.ai to initiate its RPA adoption, which began in May 2020. The implementation leverages JIFFY.ai’s artificial intelligence (AI)-enabled automation platform, which brings intelligent automation, intelligent document processing and analytics together in a single solution.

Babu Sivadasan, Co-founder and CEO, JIFFY.ai said the company's platform is expandable and extensible and will give them the intelligent automation power they need to streamline and improve complex business processes while supporting innovation to help the business grow.

The RPA adoption within AirAsia Group is led by select internal functions and