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Bharti Airtel replaces Vodafone Idea in second spot by mobile revenues

Focus on 4G subscriber growth balances rising cost for telecom firm

Bharti Airtel narrows its revenue gap with Reliance Jio in March quarter
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Romita MajumdarSohini Das Mumbai
Focus on data subscribers and weeding out low revenue customers have helped Bharti Airtel, while its peer Vodafone Idea could not implement the strategy. 
 
However, network and content costs are on the rise for Bharti as it witnesses a steady rise in mobile data customers.

Further, Airtel’s reported mobile revenues for the April-June quarter (Q1) was Rs 10,866 crore. This makes it the number 2 player after Reliance Jio in terms of mobile services revenues, analysts claimed. 

Vodafone Idea, which does not share the break-up of revenues, reported an overall revenue figure of Rs 11,269 crore for Q1.

A Mumbai-based