Monday, December 08, 2025 | 01:15 PM ISTहिंदी में पढें
Business Standard
Notification Icon
userprofile IconSearch

'BTS Permission to Dance' garners highest ticket price in PVR theatres

PVR expects 3-4 per cent of its revenues from alternative content in the next two to three years

BTS Permission to Dance
premium

‘BTS Permission to Dance’ garners highest ticket price in PVR theatres

Sharleen D’Souza Mumbai
PVR on March 12 screened live the concert “BTS Permission to Dance”, performed in Seoul, at its theatres in 25 cities of India at a ticket price of Rs 1,200, the highest ever for any movie or alternative content.

Due to high demand, it was replayed at 6 pm that same day.

“This average ticket price for the BTS show was unprecedented. This is the highest we’ve charged as an average ticket price for any film or for any alternative content,” Kamal Gianchandani, chief executive officer of PVR Pictures, told Business Standard.

The average ticket price for a movie in