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Finger licking isn't good: KFC lands in soup over viral ad amid coronavirus

KFC has pulled out a series of adverts in the UK featuring customers licking their fingers

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KFC says it's "pa­used" the television, print and billboard campaign, launched last month

Business Standard
Viral ads

Amid the COVID-19 pandemic when people are being encouraged to stay at home, Pizza Hut has come up with an initiative, #QualityTimeNotQua­rantine, that urges people to appreciate the time they have got with themselves and family. While Pizza Hut focuses on the bright side of the threat, another fast-food chain, KFC, has pulled out a series of adverts in the UK featuring customers licking their fingers, after complaints they would encourage the spread of coronavirus, as reported by thesun.co.uk. KFC says it's "pa­used" the television, print and billboard campaign, launched last month. Customers in the adverts, which racked up