The first edition of the India Mobile Congress, that kicked off on Wednesday in Delhi, turned out to be a showstopper as the two biggest rivals in the telecom industry — Reliance chairman Mukesh Ambani and Bharti chief Sunil Mittal — shared the same stage and spoke in similar language to make Digital India a success story. When Ambani and Mittal referred to each other as “good friend” and bonded on stage, the audience, including government and industry representatives, watched in surprise. Reliance Jio and its “predatory pricing” was kept on the side for a while.
The common theme for which the two industrialists agreed to come to the same platform was their backing of government’s signature campaign Digital India, to connect every citizen of the country. The fierce rivals admitted that to serve the 1.3 billion people of India, who are going to consume and use digital media, everybody has to work together.
Ambani said, “We must break silos and forge partnerships. No corporate, nor the government, can do it alone. Together, we can achieve the unimaginable.”
The views of Ambani found an echo in Mittal’s speech. He accepted that though they compete head-on, companies have to collaborate and share infrastructure. “You have a Prime Minister and a government that is committed to using digital platforms to serve the society, and this combination gives me hope that India will emerge as one of the leading telecom markets on the globe. Clearly, as Mukesh (Ambani) pointed out, one of us can’t do it alone, we all have to come together. While we compete head-on for the benefit of customers, we have to collaborate amongst ourselves, use common towers, common fibre, submarine cables,” Mittal said.
The common theme for which the two industrialists agreed to come to the same platform was their backing of government’s signature campaign Digital India, to connect every citizen of the country. The fierce rivals admitted that to serve the 1.3 billion people of India, who are going to consume and use digital media, everybody has to work together.
Ambani said, “We must break silos and forge partnerships. No corporate, nor the government, can do it alone. Together, we can achieve the unimaginable.”
The views of Ambani found an echo in Mittal’s speech. He accepted that though they compete head-on, companies have to collaborate and share infrastructure. “You have a Prime Minister and a government that is committed to using digital platforms to serve the society, and this combination gives me hope that India will emerge as one of the leading telecom markets on the globe. Clearly, as Mukesh (Ambani) pointed out, one of us can’t do it alone, we all have to come together. While we compete head-on for the benefit of customers, we have to collaborate amongst ourselves, use common towers, common fibre, submarine cables,” Mittal said.

)