The fund will be used for enhancement of product and technology capabilities, and business expansion by the startup.
Founded last year, Glamplus offers an experience-based CRM solution for repeat engagement to salons, gyms and spas to manage their customers’ appointments, staff management and suppliers through a simple dashboard. The platform also helps them with analytical reports to understand the needs of the customers, their visits patterns and other insights which can help businesses to elevate the customer experience.
“Salons, spa and gyms form one of the largest portion of our discretionary spends. However, on the other side, salons run in a highly informal manner which gives them little insights about their customers, their spending patterns and visits frequency. Glamplus has identified this opportunity and it has the potential to help salons and gyms to move from informal to a formal economy and grow their business in the process,” said Mitesh Shah, Co-Founder, Inflection Point Venture.
The salon industry comprises a $200bn market with 15 per cent y-o-y growth and there is a potential to completely digitize this offline economy.
Glamplus aims to digitise the informal economy of salons, gyms and spas through an asset light model and vertical integration like beauty products, hiring and easy loans. This is done to create one collective ecosystem to improve customer experience. With the help of the portal, partners can discover information of customers for upsell and better retention.
“In the last three months, we have seen traction of more than 500 partners joining Glamplus platform and higher platform adoption gives a belief to go deeper in tier 1 and tier 2 cities,” said Divyanshu Singh, Co-Founder, Glamplus.
 "Saas industry")