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Lamborghini launches its first super SUV 'Urus' in India for Rs 30 mn

With the launch of a new model, Lamborghini expects its volumes to surge 2.5-3 times

Press Trust of India  |  Mumbai 

Lamborghini Urus
Sharad Agarwal, Head, Lamborghini India, Andrea Baldi, GM, Lamborghini Asia Pacific and Vittorio Milano, Product Marketing Manager at the launch of new Lamborghini Urus. Photo: Kamlesh Pednekar

Italian super sports car maker on Thursday launched its first super sports utility vehicle 'Urus' in the country, priced at Rs 30 million.

With the launch of a new model, expects its volumes to surge 2.5-3 times, it said.

"India as a market is playing a very interesting role step by step into the overall sales globally. will change the game for in India in terms of volumes and we expect to grow our volumes 2.5-3 times," Lamborghini General Manager for Asia Pacific Andrea Baldi said.

Stating that India is a strategic market for the company's further growth, Lamborghini India head said given the preference for among Indians, "we believe that is going to be an exciting and important product and will open up a completely new segment of customers for us in India.

First Published: Thu, January 11 2018. 16:45 IST