Meesho launches integrated e-commerce app for buyers and sellers on Android

Meesho, the SoftBank-backed internet commerce firm, has launched an integrated e-commerce mobile app for Android users. Meesho is the first Indian e-commerce company in India to launch a unified mobile app for both buyers and sellers. The aim is to further aid the digitisation of small businesses in the country.

With the latest version of the app, Meesho users can now toggle between the two interfaces i.e. buyer and seller, with a single click. Sellers, in particular, can expect a superior e-commerce experience with access to multiple features on the app, which were earlier present only on the web versions. These