Mercedes starts local assembly of AMG models to make them affordable

As compared to a fully imported model, the local production makes the model cheaper by Rs 25 lakh

A decade after Mercedes-Benz introduced its range of performance cars under the AMG stable in India, the company has started the local assembly of the GLC AMG 43 locally as part of a larger strategy to make performance cars more affordable. Compared to a fully imported model, the local production makes the model cheaper by Rs 25 lakh.

The company plans to assemble more AMGs locally. The move will help the firm grow its overall volumes at a rapid pace in India, said the company’s top executive. Mercedes has invested Rs 400 crore in the last couple of years for