Mumbai to Mirzapur: Meesho witnesses a record 910 million orders in 2022

At about 140 million, Meesho said its annual transacting users exceed the combined population of the top three nations in FIFA World Cup 2022: France, Argentina and Croatia

SoftBank-backed e-commerce firm Meesho said it set multiple sale event records this year, each topping the previous, with value-seeking consumers from all corners of the country choosing a slew of products.

From Mumbai to Mirzapur, a record 910 million orders were placed this year (up 135 per cent YoY), equalling India’s registered voter base in the 2019 Lok Sabha polls, according to a report by the firm that captures how the country shopped in 2022.

“The year 2022 has been a breakout one for Meesho,” said Utkrishta Kumar, CXO, Business at Meesho. “Our orders grew 135 per cent year-over-year with