Contrary to the slowdown in rural demand seen by most of its fast-moving consumer goods (FMCG) peers, Nestle India, the maker of KitKat chocolates managed to grow in the hinterland as only 20-25 per cent of its sales come from small towns and villages.
Nestle India, which follows the January-December accounting year, posted revenue from operations of Rs 3,739.3 crore for the fourth quarter ended December 2021 (Q4) as compared to Rs 3,432.6 crore a year ago, a growth of 9 per cent. Its domestic sales increased by 9.2 per cent in Q4 to Rs 3,559.8 crore.
The company's net profit stood at Rs 386.7 crore compared to Rs 483.3 crore in the year ago period. Its net profit was