Sanjay Singhal is new CMO of Birla Sun Life MF

Birla Sun Life Mutual Fund, today said that it has appointed Sanjay Singal as its Chief Marketing Officer.        

Singal will be responsible for the marketing initiatives of the company with the objective of becoming customers' preferred brand of choice, a press release issued here stated.        

Prior to joining Birla Sun Life MF, Singal was with GE Money as Chief Marketing Officer and Head of E-Business and Pricing. He was also associated with Unilever and Pizza Hut, the release added.