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The face that once launched a thousand brands seems to be in retreat. From being one of the most sought-after endorsers by some of the biggest companies on the block, Shah Rukh Khan (SRK) today helms a handful of brands. Besides, unlike an Amitabh Bachchan or an Akshay Kumar, he is not the go-to man for government advertising and nor is he the first choice for a new launch. Has Brand SRK lost the Midas touch?
A decade back, SRK was everywhere. Be it magazines and newspapers extolling his stardom, or hoardings and television sets beaming him down as he sold
