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With AI-based technology, Amazon's Make In India innovations going global

In India, the company is betting heavily on technologies such as data analytics, AI, and machine learning (ML) to understand and predict consumer behaviour and build a strong e-commerce business

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Peerzada Abrar Bengaluru
After its success in the Indian market, global e-commerce giant Amazon is now taking few of its India-specific innovations around artificial intelligence (AI) and data analytics to some of its global markets. 

Globally, the Seattle-headquartered company is using AI technologies for numerous applications such as early detection of cancer, driving e-commerce sales through its smart speakers, while it is making efforts to add drones to its armoury of delivery methods. 

In India, the company is betting heavily on technologies such as data analytics, AI, and machine learning (ML) to understand and predict consumer behaviour and build a strong e-commerce business.