India is hanging on to coal but its EV education campaign is visionary

E-Amrit is a government-run portal that's a one-stop shop for all your electric vehicle questions.

India may appear to be stalling on climate goals, having fought to maintain coal use at the COP26 summit and setting faraway targets for cutting emissions. But it’s got one thing right: building awareness about electric vehicles. 

Last week in Glasgow, India unveiled E-Amrit, a government-run portal that’s a one-stop shop for all your electric vehicle questions. From subsidies for drivers and manufacturers to charging facility locations and financing options, the goal is to boost consumer knowledge.

This is a masterstroke of sorts and will shape the EV adoption story globally. The more drivers know about their options--and the more