 "Badal Malick, Catalyst, CEO")
Soft launching the initiative at a conference organised by the Better Than Cash Alliance and Observer Research Foundation here in October, Catalyst Chief Executive Officer Badal Malick described the digital payments sector as a ‘water balloon’, in which “you apply pressure on one side, something else pops up on the other.”
Therefore, the goal was to address the ecosystem as a whole and outlining his broad plan added, “Take an ecosystem and demonstrate something like 10x increase in digital payments and build a template that can be scaled across.”
Over the past three months, Malick and his team of about
