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RBI relaxes norms for the deployment of ATMs by white-label players

The total number of ATMs in the country has fluctuated at around 240,000 levels since demonetisation on the back of rising operational costs and the emergence of digital modes of payment

RBI
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This has made the ATM channel unviable for all manner of deployers -- banks, brown-labels and WLTAMs.

Raghu Mohan Mumbai
The Reserve Bank of India (RBI) has relaxed the deployment norms of automated teller machines (ATMs) by white-label players, who will now not need to put up thousands of units every year. The central bank is for manageable annual targets, a major departure from the stiff run-rates set under the licence terms in 2012, sources aware of the development said.
 
ATMs set up, owned, and operated by non-banks are called white-label ATMs (WLATMs). Non-bank ATM operators are authorised under the Payment and Settlement Systems Act, 2007, by the RBI. Deployments by white-label ATM (WLATM) firms have been poor at 23,597